Marketing & Comms
with AI
AI is changing how marketing and communications teams plan campaigns, write content, review strategy, and maintain a consistent voice across channels. This month, Christchurch AI brings together an enterprise case study from Trimble and a practical brand-voice workflow you can use in your own work.
The Talks
Accelerating Marketing Strategy with AI
Simon Rush & Nic Hendrie - Trimble
Simon Rush and Nic Hendrie will share how Trimble builds and executes always-on promotional campaigns through a Vertex AI-connected workflow.
The session covers how campaign briefs can become market research, strategy, tactical plans, and supporting deliverables in minutes, plus how automated critique, QA, review, and approval can improve campaign quality without requiring every user to become a prompt engineer.
Build an AI Brand Voice Kit: Clone Your Voice with AI
Caelan Huntress - AI Coaching Academy
AI can write quickly. The harder question is whether it can write like you. Caelan Huntress will show how to build a Brand Voice Kit: a reusable set of examples, rules, tone markers, vocabulary patterns, and writing preferences that helps AI produce content in your voice.
You will learn how to capture tone, rhythm, vocabulary, structure, and personality, then use that system across emails, newsletters, social posts, articles, proposals, and internal communications.
Who Should Come
- Marketing and communications professionals using AI in real campaigns
- Business leaders who want practical AI workflows for strategy and content
- Founders, consultants, creators, and teams who need a consistent brand voice
- Developers and AI builders thinking about workflow UX, critique, QA, and approvals
Format
Drinks and networking from 5:30 PM. Talks run from 6:00 PM to 7:30 PM, followed by open Q&A and more conversation until 8:00 PM. Sponsored by AI Coaching Academy.